socalTECH.com

Southern California is an interesting environment for both technology and media, and in particular for the fascinating intersections of the two industries. One of the most interesting projects in recent months that combines the two is "It's Your Show", an online, Internet project created by NBC's Carson Daly. It's Your Show rewards users who upload their own user-generated video content with prizes, and with eventual broadcast of the winners on a television show. For today's interview, socalTECH's Ben Kuo spoke with Danny Kastner, CEO of FanRocket (www.fanrocket.com), the firm that powered the technology behind the social networking and user generated content on It's Your Show, and got his perspective on how Hollywood is now starting to think about interactivity in conjunction with its programming.

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I was in my office recently and got a call from Jim Cecil. I had recognized the name and voice immediately because Jim Cecil was one of the main speakers at a Jay Abraham Protg Training Seminar. I have heard him often and loved his presentation on how to grow a business. Jim contacted me to see what I was up to. I asked him if I could interview him and we did about a 70-minute interview on a fascinating customer touching process that he developed called Nurture. Nurture is a customized series of ongoing contacts mostly sent by mail for business-to-business customer retention and customer prospecting. In this interview. This is an exclusive interview from Michael Senoff's www.hardtofindseminars.com

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